Black Sally Lane Media

Advocacy and influence strategy
Designing communications and advocacy approaches that support systems change, funding outcomes and decision making across government, industry and the community sector.
 

Public narrative and trust building
Shaping ethical, informed public narratives that strengthen credibility, shift perception, and build long-term public trust.
 

Media strategy and earned exposure
Securing and leveraging media coverage to increase visibility, legitimacy and influence for organisations working on complex issues.
 

Lived experience and community voice integration
Working alongside organisations to responsibly elevate lived experience, multiple perspectives and community insight in public-facing communications.
 

Funding and sustainability communications
Using media, messaging and positioning to support fundraising, partnerships and organisational sustainability.
 

Campaigns for social and environmental change
Designing and delivering campaigns that connect public awareness, advocacy and policy outcomes.
 

Strategic content and thought leadership
Developing editorial, opinion and leadership content that positions organisations and leaders as credible voices in their field.